An online pharmacy or Internet pharmacy is a pharmacy that operate over the Internet and sends the orders to a customer through the mail or
shipping companies. At an age where
everything is going online and the people are buying almost everything from a grocery
to gadgets on web stores, it is time that the medical and the pharmaceutical
market catches up to the trend and indeed it has. We can now fulfil all your
medicinal needs online, at well, an online pharmacy. E-Pharmacy or online pharmacy is a freshly
invented and sprouting business model in India followed by e-commerce, but
unlike any other online shopping site, these websites have the responsibility
of human lives associated with their business which makes it more crucial and
thus different from any other online shopping portal.
The growth of the
Internet has given rise to various technology driven models, to access and
serve consumers in a fast paced and most efficient way. One of the progressive technology models that have evolved in the
last few years is telemedicine that has enabled accessibility to the finest
doctors at the click of a button. Another recent innovation that has positioned
itself as an attractive model in the healthcare space is E-pharmacy.
Today,
with the growing population and changing lifestyles, rising burden of various
health hazards remains a key challenge for a developing country like ours.
Providing easy availability of quality medicines
and treatment therapies to even the remotest part of the country has
emerged as benchmark for driving the health sector in the appropriate
direction. This is the time when internet has a crucial role to play in making
the healthcare services accessible to all with varied choices and affordable rates.
The growth of
the Internet has given rise to various technology driven models, to access and
serve consumers in a fast paced and most efficient way. One of the progressive
technology models that have evolved in the last few years is telemedicine that has
enabled accessibility to the finest doctors at the click of a button. Another
recent innovation that has positioned itself as an attractive model in the
healthcare space is E-pharmacy.
E-Pharmacy is one of the
technology advancements which is likely to bridge this gap by providing to easy
and affordable access of medicines to the consumer at their doorstep at a mere
finger click. Moreover, the concept will also provide proper awareness to the
buyer regarding the appropriate medicinal remedies. Buying medicines online is
a different culture altogether. These are still early days for Online Pharmacy
in India, which means that potentially there is immense place for growth. Currently,
secure web-based platforms are available with few providers to support enhanced
pharmacy services and public health initiatives. The wide use of these will
increase and also web platforms will be used as a communication portal to make
information available to pharmacists. Then recent protest against online sales
of medicines, Government of India is considering to take measures to regulate
it. The Drugs Controller General of India which regulates the sale of
medications in India is also initiated the formation of committee to look into
these matters in detail and come up with regulations and framework for legal
operations of online medicine stores. Once these regulations are in place, the
sale of medicines online may reach a new level. For
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